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Strategic management of innovation and design /

Le Masson, Pascal. ,

Strategic management of innovation and design / Pascal Le Masson, Benoit Weil, Armand Hatchuel. - xxxv, 450 pages : illustrations ; 26 cm.

ISBN: 9780521768771

Subjects--Topical Terms:
Technological innovations --Management.
Industrial design.
Strategic planning.
Organizational effectiveness.

LC Class. No.: HD45 / .L52 2010

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