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Strategic management of technology and innovation /

Burgelman, Robert A. ,

Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelright. - 2nd ed.

ISBN: 0071149465

Subjects--Topical Terms:
Technology innovations --Management.
New products --Management.
High technology industries --Management.

LC Class. No.: HD45 / .B87 1996

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