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The social media MBA in practice : an essential collection of inspirational case studies to influence your social media strategy /

Holloman, Christer. ,

The social media MBA in practice : an essential collection of inspirational case studies to influence your social media strategy / Christer Holloman. - xvii, 299 pages ; illustrations ; 24 cm.

ISBN: 1118524543 9781118524541

Subjects--Topical Terms:
Internet marketing.
Social media.
BUSINESS & ECONOMICS / E-Commerce / Internet Marketing.

LC Class. No.: HF5415.1265 / .H64 2013

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