Basic marketing research /
Churchill, Gilbert A. ,
Basic marketing research / Gilbert A. Churchill, Jr., Thomas J. Brown. - 5th ed. - xxvii, 738 pages : illustrations ; 28 cm.
0324190972
Marketing research.
HF5414.2 / .C48 2004
Basic marketing research / Gilbert A. Churchill, Jr., Thomas J. Brown. - 5th ed. - xxvii, 738 pages : illustrations ; 28 cm.
0324190972
Marketing research.
HF5414.2 / .C48 2004