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Marketing your event planning business : a creative approach to gaining the competitive edge /

Allen, Judy. ,

Marketing your event planning business : a creative approach to gaining the competitive edge / Judy Allen. - xxii, 246 pages ; 24 cm.

ISBN: 0470833874

Subjects--Topical Terms:
Special events --Planning.
Special events industry --Marketing.

LC Class. No.: GT3405 / .A45 2004

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