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Public relations : a values-driven approach /

Guth, David W.

Public relations : a values-driven approach / David W. Guth, Charles Marsh. - Fourth edition - xxvii, 580 pages : illustrations ; 25 cm.

Includes bibliographical references and index.

ISBN: 9780205569458 (pbk.) 0205569455 (pbk.)

LCCN: 2007039695

Subjects--Topical Terms:
Public relations
Public relations--Moral and ethical aspects
Public relations--Case studies.

LC Class. No.: HM1221 G984P 2009

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