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Statistical modeling for management /

Hutcheson, Graeme D. ,

Statistical modeling for management / Graeme D. Hutcheson, Luiz Moutinho. - xviii,235 pages : illustrations ; 24 cm.

ISBN: 9780761970125

Subjects--Topical Terms:
Marketing --Mathematical models.
Marketing --Statistical methods.

LC Class. No.: HF5415 / .H87 2008

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