Marketing : (Record no. 274)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00880cam a2200289 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | u158353 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | IIUM |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20240619144819.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 920914s1987 maua g 001 0 eng c |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 86081102 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0395357101 |
| 035 ## - SYSTEM CONTROL NUMBER | |
| System control number | (Sirsi) 170071 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UIAM |
| Language of cataloging | eng |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 049 ## - LOCAL HOLDINGS (OCLC) | |
| -- | m |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | HF5415 |
| Item number | P947 1987 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Pride, William M., |
| Dates associated with a name | 1942- |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing : |
| Remainder of title | basic concepts and decisions / |
| Statement of responsibility, etc. | William M. Pride, O.C. Ferrell |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 5th ed. |
| 260 1# - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston, Mass. : |
| Name of publisher, distributor, etc. | Houghton Mifflin Co., |
| Date of publication, distribution, etc. | 1987 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxx, 766 p. : |
| Other physical details | ill. ; |
| Dimensions | 25 cm. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ferrell, O. C. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b10026216 |
| b | 21-07-17 |
| c | 26-04-17 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | mgen |
| Operator's initials, OID (RLIN) | 25-04-17 |
| Cataloger's initials, CIN (RLIN) | m |
| First date, FD (RLIN) | a |
| -- | - |
| -- | eng |
| -- | mau |
| -- | 0 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Shelving location | Date acquired | Total checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH | PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH | Main Library General | 18/06/2024 | HF5415 P947 1987 | SF0000189 | 18/06/2024 | 18/06/2024 | Books - Printed |