Principles of marketing / (Record no. 41980)

MARC details
000 -LEADER
fixed length control field 00805cam a2200253 i 4500
001 - CONTROL NUMBER
control field u3976
003 - CONTROL NUMBER IDENTIFIER
control field SIRSI
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240619150340.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 110131
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0132286858
050 ## - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF5415
Item number .K67 1996
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Kotler, Philip. ,
Relator term author
9 (RLIN) 20168
245 10 - TITLE STATEMENT
Title Principles of marketing /
Statement of responsibility, etc. Philip Kotler, Gary Armstrong.
250 ## - EDITION STATEMENT
Edition statement 7th ed.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Englewood Cliffs, NJ :
Name of producer, publisher, distributor, manufacturer Prentice-Hall,
Date of production, publication, distribution, manufacture, or copyright notice 1996.
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
596 ## -
-- 3
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing.
9 (RLIN) 5151
907 ## - LOCAL DATA ELEMENT G, LDG (RLIN)
a .b10506238
b 07-11-22
c 01-01-19
998 ## - LOCAL CONTROL INFORMATION (RLIN)
-- m
Operator's initials, OID (RLIN) 06-11-22
Cataloger's initials, CIN (RLIN) m
First date, FD (RLIN) a
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Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Shelving location Date acquired Total checkouts Full call number Barcode Date last seen Price effective from Koha item type
        PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH Main Library General 18/06/2024   HF5415 .K67 1996 1000008844 18/06/2024 18/06/2024 Books - Printed

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