MARC details
| 000 -LEADER |
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| fixed length control field |
03198cam a2200373Ii 4500 |
| 001 - CONTROL NUMBER |
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| control field |
u540668 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
IIUM |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20240619150620.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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| fixed length control field |
171205t2016 nyua g bf 001 0 eng c |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
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| LC control number |
2017304041 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9780062477156 (hardback) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
0062477153 (hardback) |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
YDXCP |
| Language of cataloging |
eng |
| Transcribing agency |
YDXCP |
| Description conventions |
rda |
| Modifying agency |
BTCTA |
| -- |
BDX |
| -- |
OCLCQ |
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ON8 |
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VP@ |
| -- |
BKL |
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BMU |
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YDX |
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IMD |
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CPL |
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OCLCF |
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OCL |
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IGA |
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TXGON |
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DLC |
| -- |
UIAM |
| 050 ## - LIBRARY OF CONGRESS CALL NUMBER |
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| Classification number |
HF5718.3 B529W 2016 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Bernoff, Josh |
| 245 10 - TITLE STATEMENT |
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| Title |
Writing without bullshit : |
| Remainder of title |
boost your career by saying what you mean / |
| Statement of responsibility, etc. |
Josh Bernoff |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
First edition |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
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| Place of production, publication, distribution, manufacture |
New York, NY : |
| Name of producer, publisher, distributor, manufacturer |
Harper Business, |
| Date of production, publication, distribution, manufacture, or copyright notice |
[2016] |
| 264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Date of production, publication, distribution, manufacture, or copyright notice |
©2016 |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
xii, 284 pages : |
| Other physical details |
illustrations ; |
| Dimensions |
22 cm. |
| 336 ## - CONTENT TYPE |
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| Content type term |
text |
| Source |
rdacontent |
| 337 ## - MEDIA TYPE |
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| Media type term |
unmediated |
| Source |
rdamedia |
| 338 ## - CARRIER TYPE |
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| Carrier type term |
volume |
| Source |
rdacarrier |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc. |
"Writing Without Bullshit is the first comprehensive guide to writing for today's world: a noisy environment where everyone reads what you write on a screen. The average news story now gets only 36 seconds of attention. Unless you change how you write, your emails, reports, and Web copy don't stand a chance. In this practical and witty book, you'll learn to front-load your writing with pithy titles, subject lines, and opening sentences. You'll acquire the courage and skill to purge weak and meaningless jargon, wimpy passive voice, and cowardly weasel words. And you'll get used to writing directly to the reader to make every word count. At the center of it all is the Iron Imperative: treat the reader's time as more valuable than your own. Embrace that, and your customers, your boss, and your colleagues will recognize the power and boldness of your thinking. Transcend the fear that makes your writing weak. Plan and execute writing projects with confidence. Manage edits and reviews flawlessly. And master every modern format from emails and social media to reports and press releases. Stop writing to fit in. Start writing to stand out. Boost your career by writing without bullshit,"--Amazon.com. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references (pages 271-272) and index. |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
part one. Change your perspective: Transcend bullshit ; Seize your opportunity -- part two. Change what you write: Move beyond fear ; Write short ; Front-load your writing ; Purge passive voice ; Replace jargon ; Eliminate weasel words ; Be direct ; Use numbers wisely ; Reveal structure -- part three. Change how you write: Be paranoid early ; Think early ; Think first ; Plan purposefully ; Unleash creativity ; Find flow ; Collaborate without tears ; Embrace edits ; Edit effectively -- part four. Change what you produce: Understand containers ; Email thoughtfully ; Master social media ; Promote intelligently ; Craft actionable reports ; Change the bullshit culture. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Business writing |
| Form subdivision |
Handbooks, manuals, etc. |
| 650 #1 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Authorship |
| General subdivision |
Handbooks, manuals, etc. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) |
|---|
| a |
.b10576228 |
| b |
06-04-21 |
| c |
08-03-21 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) |
|---|
| -- |
m |
| Operator's initials, OID (RLIN) |
08-03-21 |
| Cataloger's initials, CIN (RLIN) |
m |
| First date, FD (RLIN) |
a |
| -- |
- |
| -- |
eng |
| -- |
nyu |
| -- |
0 |