A genre-based analysis of tourist travel guides / (Record no. 57842)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 029460000a22002770004500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 170608s2017 my a f m 000 0 eng d |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | UIAM |
| Language of cataloging | eng |
| Description conventions | rda |
| 041 ## - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 043 ## - GEOGRAPHIC AREA CODE | |
| Geographic area code | a-my--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | PE1127.T68 |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Alali, Bashar Abdulkareem, |
| Relator term | author |
| 245 12 - TITLE STATEMENT | |
| Title | A genre-based analysis of tourist travel guides / |
| Statement of responsibility, etc. | by Bashar Abdulkareem Alali |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | Pagoh, Johor : |
| Name of producer, publisher, distributor, manufacturer | Kulliyyah of Languages and Management, International Islamic University Malaysia, |
| Date of production, publication, distribution, manufacture, or copyright notice | 2017 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 116 leaves : |
| Other physical details | illustrations ; |
| Dimensions | 30cm. |
| 336 ## - CONTENT TYPE | |
| Source | rdacontent |
| Content type term | text |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Thesis (MATEL)--International Islamic University Malaysia, 2017. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references (leaves 101-103). |
| 520 ## - SUMMARY, ETC. | |
| Summary, etc. | This is a genre-based analysis study of a move-structure of online tourist travel guides of three Asian countries: Malaysia, Thailand and the Philippines. Kathpalia's nine-move structure (1992) for advertising is adopted as a framework to analyse the selected travel guides using Atlas ti (a qualitative data analysis software). The selection of data is based on the latest edition of Asian online travel guides. The main purposes of this study are to analyze the move structures, their strategies and communicative purposes, identify the prevalent move(s) in the selected travel guides, and find out whether the selected travel guides have the same move structures. The findings of this study show that Malaysia Travel Guide (MTG) has eight moves, six of them are the same as Kathpalia's framework (1992) and there are two new moves. In addition, Thailand Travel Guide (TTG) has five moves, three of them are related to Kathpalia's study (1992) and the rest are new. Moreover, the Philippines Travel Guide which is entitled 'Your Guide to the Philippines' has six moves, four of them are the same as Kathpalia's and two of them are new. The prevalent moves in these three travel guides are 'Headline' and 'Appraising the Country'; whereas the peripheral moves in the selected travel guides are 'Targeting the Market, Important Contact Numbers and Websites, and Extra Information'. Interestingly, all the realized moves have different strategies in each travel guide. Finally, the results highlight the diversity of moves in the selected online travel guides which are related to the nature of the country, perception and aims of the writer. |
| 596 ## - | |
| -- | 1 11 |
| 655 7# - INDEX TERM--GENRE/FORM | |
| Genre/form data or focus term | Theses, IIUM local |
| 690 ## - LOCAL SUBJECT ADDED ENTRY--TOPICAL TERM (OCLC, RLIN) | |
| Topical term or geographic name as entry element | Dissertations, Academic |
| General subdivision | Kulliyyah of Language and Management |
| Geographic subdivision | IIUM |
| 710 2# - ADDED ENTRY--CORPORATE NAME | |
| Corporate name or jurisdiction name as entry element | International Islamic University Malaysia. |
| Subordinate unit | Kulliyyah of Language and Management |
| 856 4# - ELECTRONIC LOCATION AND ACCESS | |
| Uniform Resource Identifier | <a href="https://lib.iium.edu.my/mom/services/mom/document/getFile/900HkYESaBhCbi42pvyACYIuyvR4VwpI20171026095750872">https://lib.iium.edu.my/mom/services/mom/document/getFile/900HkYESaBhCbi42pvyACYIuyvR4VwpI20171026095750872</a> |
| Public note | Click here to view 1st 24 pages of the thesis. Members can view fulltext at the specified PCs in the library. |
| 907 ## - LOCAL DATA ELEMENT G, LDG (RLIN) | |
| a | .b10665663 |
| b | 13-08-23 |
| c | 13-08-23 |
| 998 ## - LOCAL CONTROL INFORMATION (RLIN) | |
| -- | m |
| Operator's initials, OID (RLIN) | 13-08-23 |
| Cataloger's initials, CIN (RLIN) | - |
| First date, FD (RLIN) | - |
| -- | - |
| -- | eng |
| -- | my |
| -- | 2 |
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