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Entrepreneurial marketing : an effectual approach / Edwin J. Nijssen.

By: Material type: TextTextPublisher: London ; New York : Routledge, Taylor & Francis Group, 2017Publisher: ©2017Edition: Second EditionDescription: xii, 169 pages ; 23 cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781138712904
  • 9781138712911 (pbk. : alk. paper)
Subject(s): Additional physical formats: Online version:: Entrepreneurial marketingLOC classification:
  • HF5415.153 .N52 2017
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Holdings
Item type Current library Call number Status Date due Barcode
Books - Printed PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH Main Library General HF5415.153 .N52 2017 (Browse shelf(Opens below)) Available 0000003279
Books - Printed PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH Main Library General HF5415.153 .N52 2017 (Browse shelf(Opens below)) Available 0000003278

Revised edition of the author's Entrepreneurial marketing, 2014.

Includes bibliographical references (pages 160-165) and index.

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