TY  - BOOK
AU  - Ford,David
AU  - Saren,Michael
TI  - Managing and marketing technology
SN  - 186152594X
AV  - HD45  .F68 2001
PY  - 2001///
CY  - London
PB  - Thomson
KW  - Technological innovations
KW  - Management
KW  - Product management
ER  -