TY  - BOOK
AU  - Brown,Stephen
TI  - Consuming books: the marketing and consumption of literature 
T2  - Routledge interpretive marketing research
SN  - 0415367670
AV  - Z278  .C66 2006
PY  - 2006///
CY  - New York
PB  - Routledge
KW  - Books
KW  - Marketing
KW  - Booksellers and bookselling
KW  - Book industries and trade
KW  - Literature publishing
ER  -