Grewal, Dhruv <br/><br/>
M :  marketing / 
Dhruv Grewal, Michael Levy 
 - 2nd ed. 
 - New York :  Irwin Professional Pub,  2011 
 - x, 422 p. :  col. ill. ;  27 cm.+  18 active review cards 
<br/><br/><label>ISBN: </label>0077386434 (pbk.) 9780077386436 (pbk.) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>LC Class. No.: </label>HF5415   / .G73 2011