TY  - BOOK
AU  - Morden,Tony
TI  - Principles of strategic management
T2  - Innovative business textbooks
SN  - 9780754644743 (hbk. : alk. paper)
AV  - HD30.28 M834P 2007 
PY  - 2007///
CY  - Aldershot, England, Burlington, VT
PB  - Ashgate
KW  - Strategic planning
N1  - Includes bibliographical references and index
ER  -