Lawley, Brian, <br/><br/>
Product management for dummies / 
by Brian Lawley and Pamela Schure 
 - xiii, 366 pages :  illustrations ;  24 cm. 
<br/><br/><label>ISBN: </label>9781119264026 (paperback) 1119264022 (paperback) 
<br/><br/><label>LCCN: </label>2016962002 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Product management<br/>Marketing management
<br/><br/><label>LC Class. No.: </label>HF5415.15 L418P