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Public relations : strategies and tactics / Dennis L. Wilcox, Glen T. Cameron

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Publication details: Boston : Person/Allyn and Bacon, c2009Edition: 9th edDescription: xxvii, 612 p. : ill. (chiefly col.) ; 27 cmContent type:

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ISBN:

9780205581481
020558148X

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LOC classification:

HM1221

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Includes bibliographical references (p. [593]-600) and index.

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