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1.
Marketing for hospitality and tourism / Philip Kotler, John Bowen and James Makens. by
Edition: 3rd ed.
Material type: Text Text; Format: print
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (2)Call number: TX911.3.M3 .K67 2003, ...

2.
Marketing communications in tourism and hospitality : concepts, strategies and cases / Scott McCabe. by
Material type: Text Text; Format: print
Publisher: Boston : Butterworth-Heinemann, 2009
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: TX911.3.M3 .M32 2009.

3.
Marketing for hospitality and tourism / Philip Kotler, John T. Bowen and James C. Makens. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Boston : Pearson, 2014
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: TX911.3.M3 .K67 2014.

4.
Progress in tourism marketing / [edited by] Metin Kozak, Luisa Andreu. by Series:
Material type: Text Text; Format: print
Publisher: Amsterdam : Elsevier, 2006
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: G155.A1 .P77 2006.

5.
Destination marketing and management : theories and applications / edited by Youcheng Wang and Abraham Pizam. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Cambridge : CAB International, 2011
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: G155.A1 .D46 2011.

6.
Tourism marketing for cities and towns : using branding and events to attract tourism / Bonita M. Kolb. by
Material type: Text Text; Format: print
Publisher: Amsterdam : Elsevier, 2006
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HT325 .K64 2006.

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