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New venture management : the entrepreneur's roadmap / Donald F. Kuratko & Jeffrey S. Hornsby.

By: Contributor(s): Material type: TextTextPublisher: New York : Routledge, 2017Edition: Second EditionDescription: xix,335 pages: illustrations; 24cmContent type:
  • text
Media type:
  • unmediated
Carrier type:
  • volume
ISBN:
  • 9781138208902
Subject(s): LOC classification:
  • HD62.5.K853
Contents:
Preface -- About the authors -- New venture opportunities -- New ventures : the quite giant -- Ideation : the concept -- Venture choices : the pathways -- New venture development -- Marketing : the customer -- Legal considerations : the parameters -- Strategic pricing : the hook -- New venture finances -- Startup capital : the injection -- Financial statements : the scorecard -- Financial analysis : the gauge -- New venture growth -- Human resources : the people -- Successful business plans : the compass -- Scaling ventures : the future -- Index.
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Holdings
Item type Current library Call number Status Date due Barcode
Books - Printed PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH Main Library General HD62.5.K853 HD62.5 .K853 2017 (Browse shelf(Opens below)) Available 0000002592
Books - Printed PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH Main Library General HD62.5.K853 HD62.5 .K853 2017 (Browse shelf(Opens below)) Available 0000002519

Revised edition of the authors' New venture management, c2009.

Includes index.

Preface -- About the authors -- New venture opportunities -- New ventures : the quite giant -- Ideation : the concept -- Venture choices : the pathways -- New venture development -- Marketing : the customer -- Legal considerations : the parameters -- Strategic pricing : the hook -- New venture finances -- Startup capital : the injection -- Financial statements : the scorecard -- Financial analysis : the gauge -- New venture growth -- Human resources : the people -- Successful business plans : the compass -- Scaling ventures : the future -- Index.

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