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1.
Managing and marketing technology / David Ford, Mike Saren. by
Material type: Text Text; Format: print
Publisher: London : Thomson, 2001
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HD45 .F68 2001.

2.
Marketing theory / edited by Pauline Maclaran, Michael Saren, Mark Tadajewski. by Series:
Material type: Text Text; Format: print
Publisher: London : SAGE, 2008
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415 .M37 2008.

3.
Marketing theory : a student text / edited by Michael J. Baker, Michael Saren by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publication details: Los Angeles : Sage, 2010
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415 .M37 2010.

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