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1.
Basic marketing : a managerial approach / E. Jerome McCarthy, William D. Perreault by
Edition: 10th ed.
Material type: Text Text; Format: print
Publication details: Homewood Ill : Irwin, 1990
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415.13 M123 1990.

2.
Marketing management : strategies and programs / / Joseph P. Guiltinan and Gordon W. Paul by Series: McGraw-Hill series in marketing | McGraw-Hill series in marketing
Edition: 3rd ed.
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, 1988
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (2)Call number: HF5415.13 G962 1988, ...

3.
Marketing : basic concepts and decisions / William M. Pride, O.C. Ferrell by
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Language: English
Publication details: Boston, Mass. : Houghton Mifflin Co., 1987
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415 P947 1987.

4.
International dimensions of marketing / / by Vern Terpstra by
Material type: Text Text; Format: print
Publication details: Boston Mass : Kent Pub. Co., 1981
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF1009.5 T322I.

5.
Take a stand for your band : building a great agency brand from the inside out / Tim Williams by
Material type: Text Text; Format: print ; Literary form: Not fiction ; Audience: General;
Publication details: Chicago : The Copy Workshop, 2005
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF6178 W727T 2005.

6.
Marketing : concepts and applications / / Charles D. Schewe and Reuben M. Smith by
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, 1980
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415 S328.

7.
Strategic market planning : problems and analytical approaches / / Derek F. Abell and John S. Hammond by
Material type: Text Text; Format: print
Publication details: Englewood Cliffs, N.J. : Prentice Hall, 1979
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415.13 A141.

8.
Readings in marketing strategies and programs / / Joseph P. Guiltinan and Gordon W. Paul by Series: McGraw-Hill series in marketing | McGraw-Hill series in marketing
Material type: Text Text; Format: print
Publication details: New York : McGraw-Hill, 1982
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415.13 G962.

9.
Services marketing : managing the service value chain / Manfred Bruhn, Dominik Georgi. by
Material type: Text Text; Format: print
Publisher: New York : Prentice-Hall, 2006
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (2)Call number: HD9980.5 .B78 2006, ...

10.
Strategic marketing / David W. Cravens, Nigel F. Piercy. by
Edition: 8th ed.
Material type: Text Text; Format: print
Publisher: Boston : McGraw-Hill, 2006
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415.135 .C72 2006.

11.
Strategic marketing management : planning, implementation and control / Richard M.S. Wilson and Colin Gilligan by
Edition: Third edition
Material type: Text Text; Format: microfiche ; Literary form: Not fiction
Publisher: London : Routledge, 2013
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: kpm HF5415.13 .W746 2013.

12.
Marketing planning and strategy / Subhash C Jain. by
Edition: 6th ed.
Material type: Text Text; Format: print
Publisher: Cincinnati, Ohio : South-Western College, 2000
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415.13 .J34 2000.

13.
Marketing strategy / O. C. Ferrell, Michael D. Hartline. by
Edition: 4th ed.
Material type: Text Text; Format: print
Publisher: Mason : Thomson, 2008
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415.13 .F47 2008.

14.
Strategic marketing / David W. Cravens, Nigel F. Piercy. by
Edition: 9th ed.
Material type: Text Text; Format: print
Publisher: Boston, MA : McGraw-Hill, 2009
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415.135 .C72 2009.

15.
Information technology and marketing management / edited by Shanker Narang. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Uxbridge : Koros , 2012
Availability: No items available.

16.
Strategic planning in brand management / Adan Miller. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Uxbridge : Koros, 2012
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: QA76.76.E95 .S77 2014.

17.
Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker, Jr. by
Edition: 8th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York : McGraw-Hill, 2013
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415.13 .M84 2013.

18.
Press here! Managing the media for free publicity / Annie Gurton. by
Edition: 2nd ed.
Material type: Text Text; Format: print
Publisher: London : Prentice Hall, 2001
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HD59 .G87 2001.

19.
Value management : creating competititve advantage / J. Jerry Kaufman. by Series:
Material type: Text Text; Format: print
Publisher: Menlo Park, CA : Crisp Pub., 1998
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (9)Call number: HD47.3 .K38 1998, ...

20.
Marketing management : a strategic decision-making approach / John W. Mullins, Orville C. Walker Jr. by
Edition: Seventh edition
Material type: Text Text; Format: print ; Literary form: Not fiction
New York : McGraw-Hill Irwin, 2010 ©2010
Availability: Items available for loan: PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH (1)Call number: HF5415.13 .M959 2010.

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