000 00823cam a2200241 4500
001 u108993
003 SIRSI
008 110131 eng
020 _a9780470496350 (pbk.)
020 _a0470496355 (pbk.)
050 _aHD62.15
_b.C34 2009
100 1 _aCalloway, Joe
245 1 0 _aBecoming a category of one :
_bhow extraordinary companies transcend commodity and defy comparison /
_cJoe Calloway
250 _a2nd ed.
260 _aHoboken :
_bJohn Wiley,
_c2009
300 _axiv, 251 p. ;
_c23 cm.
650 0 _aBenchmarking (Management)
650 0 _aCorporate image
650 0 _aBrand name products
907 _a.b10214331
_b29-08-23
_c05-09-18
998 _am
_b29-08-23
_cm
_da
_e-
_feng
_g
_h0
999 _c12814
_d12814