| 000 | 01109cam a2200301 i 4500 | ||
|---|---|---|---|
| 001 | u98927 | ||
| 003 | SIRSI | ||
| 005 | 20240619144936.0 | ||
| 008 | 110131 eng | ||
| 020 |
_a9780750682770 _qpbk. |
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| 020 |
_a0750682779 _qpbk. |
||
| 050 |
_aTX911.3.M3 _b.M32 2009 |
||
| 100 | 1 |
_aMcCabe, Scott. , _eauthor _9213674 |
|
| 245 | 1 | 0 |
_aMarketing communications in tourism and hospitality : _bconcepts, strategies and cases / _cScott McCabe. |
| 264 | 1 |
_aBoston : _bButterworth-Heinemann, _c2009. |
|
| 300 |
_axx, 300 pages : _billustrations ; _c25 cm. |
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| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_aunmediated _bn _2rdamedia |
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| 338 |
_avolume _bnc _2rdacarrier |
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| 596 | _a1 3 | ||
| 650 | 0 |
_aHospitality industry _xMarketing. _9132678 |
|
| 650 | 0 |
_aTourism _xMarketing. _99708 |
|
| 650 | 0 |
_aCommunication in marketing. _911888 |
|
| 650 | 0 |
_aHospitality industry _xMarketing _xCases. _9132678 |
|
| 907 |
_a.b10059957 _b07-11-22 _c12-09-17 |
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| 998 |
_am _b06-11-22 _cm _da _e- _feng _g _h0 |
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| 999 |
_c3596 _d3596 |
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