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Big business blunders : mistakes in multinational marketing / David A. Ricks
Material type:
TextSeries: The Irwin series in marketing | The Irwin series in marketingPublication details: Homewood, Ill. : Dow Jones-Irwin, 1983Description: 1587 pISBN: - 0256028508
- HF1009.5 R539
| Item type | Current library | Call number | Status | Date due | Barcode | |
|---|---|---|---|---|---|---|
| Books - Printed | PERPUSTAKAAN GUNASAMA HAB PENDIDIKAN TINGGI PAGOH Main Library General | HF1009.5 R539 (Browse shelf(Opens below)) | Available | SF0000858 |
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